A few years later, they set up a foundation to receive 7.5% of Ben & Jerry’s pre-tax profits with the idea of funding social causes. In 2009 they started to use paperboard that was certified from a forest that was also managed for the protection of wildlife (Carpenter &, McCambridge, 2015). Ben & Jerry's is more than just an ice cream company. In today’s world, many companies accept that being socially responsible and ethical is important to business. Ben & Jerry’s new CEO has big plans for the country’s third-leading ice cream company. Ben & Jerry’s serves as a great example of how companies can demonstrate their commitment to diversity and inclusion. The business is partnered with Greystone Bakery in New York. It is clear that many of these activities do not benefit their profits directly. Ben and Jerry’s strives “to show a deep respect for human beings” whether they work for the company or not. Ben and Jerry’s gives the foundation 7.5% of its annual pretax profits. (2014, March). Retrieved February 15, 2017, from http://bjsocialresponsibility.weebly.com/index.html, Carpenter, H., & McCambridge, R. (2015, April 16). Ben & Jerry’s also demonstrates how they care to its consumers. Although another Unilever brand, Breyer’s Ice Cream, is committed to the Rainforest Alliance, Ben & Jerry’s diverse commitment to philanthropy is unmatched. Ultimately, a companys CSR is established to increase overall engagement. “We were looking for our neighbors to ‘get a scoop of the action,’” Cohen said, hoping to make them co-owners and prosper along with the business. The Brazil nuts used in their rainforest crunch are responsibly harvested. Ben and Jerry’s supports a large portion of the bakery’s revenue and shares their philosophy (Taibi, 2013). His talk, “The Social Responsibility of Corporate America,” focused on the history of the company and the two men’s multi-faceted approach to running a business. Change ), You are commenting using your Twitter account. Ben and Jerry’s is fully Fair Trade by using only Fair Trade Ingredients (Ben & Jerry’s, 2016). Change ), You are commenting using your Facebook account. At Ben & Jerry’s, positively impacting society is just as important as producing premium ice cream. In recent years, the Vermont-based ice cream company has used social media to scoop up customer delight far and wide. Retrieved February 16, 2017, from http://www.huffingtonpost.com/2013/08/15/ben-and-jerrys-love_n_3726083.html. Ben and Jerry’s has and continues to invest in the environment, ethics, and social responsibility. Greystone Bakery is dedicated to providing jobs to individuals who are unemployed (Taibi, 2013). “It helps us with recruiting.”. 3. They believe businesses act in their own, narrow self-interest instead of improving the overall quality of life. ... Don’t be shy on social media. Even though the company makes significant profits, to Ben and Jerry, that wasn’t the vision that started them off. Ben and Jerry’s gives the foundation 7.5% of its annual pretax profits. Aside from their goal of making delicious and wholesome ice cream, Ben and Jerry wanted to set a course of change. With this, Ben & Jerry’s has another great social responsibility story to share with its customers worldwide. The aim of this paper is to critically evaluate social responsibility of business in a global economy. Ben & Jerry’s joins in a cooperative campaign with the national non profit, Children’s Defense Fund; the campaign goal is to bring children’s basic needs to the top of the national agenda. This model works, argued Rob Michalak, Ben & Jerry’s global director of social mission, when he spoke to Johnson students at the Breazzano Center Sept. 25 at the invitation of Johnson’s Sustainable Global Enterprise Club. Examples of Ben & Jerry’s social responsibility activism abound in their fair-trade ingredients. ( Log Out /  On June 2, while many other brands in the United States were posting a black square to their social media accounts and making carefully worded statements about racism in the wake of George Floyd’s death, Ben & Jerry’s had a much more direct message. Companies will hook up with a politically correct charity for a while, but never take a stand on a real political issue. Most Ben and Jerry's stockholders prided themselves on their social responsibility (and made out well in the end anyway). First, the company’s heavy investments in multiple social responsibility programs may negatively affect its financial performance. When the black lives matter movement began, the company named a flavor after the movement and donated proceeds to the cause (Ben & Jerry’s, 2016). Ben & Jerry’s Foundation The goal of the foundation is to provide funds for projects that gave back to communities. this would effectively gain a better outcome from employees and make the company more reputable. Its strong corporate culture towards corporate social responsibility is recognized world-wide to be an example for every business. Ben & Jerry’s has often participated in awareness and fundraising efforts for political and social issues by collaborating with non-profits such as Children’s Defense Fund (for children’s basic needs), Human Rights Campaign (for LGBT rights), and Common Cause (a government watchdog group), among others; and naming ice cream flavors in recognition of important and even controversial topics (such as renaming the Chubby Hubby… What they do for their own suppliers supports their efforts to improve the environment as well. Matthew McCarthy is a veteran marketing specialist who has With a few thousand dollars, a certificate from Penn State’s $5 correspondence course on ice cream making and a used, five-gallon motorized rock-salt ice cream maker, Ben & Jerry opened their business in Burlington, Vt., because no other ice cream parlors were there. For example, the company set up a charitable foundation in the UK when it moved into that market (Jerry’s, Our History: Ben & Jerry’s, 1999). Businesses have an abundance of global power and influence. Recap: Examples of Corporate Social Responsibility. The company has a three part mission statement. To start, Ben and Jerry’s is a certified B corporation. ( Log Out /  They have donated over two million dollars to multiple organization it the hopes to have a positive impact on society. A Scoop of Social Responsibility: Ben, and Jerry’s the B Corp. Retrieved February 15, 2017, from https://nonprofitquarterly.org/2012/10/29/a-scoop-of-social-responsibility-ben-and-jerrys-the-b-corp/. Ben and Jerry’s has grown and flourished, embracing their ethical and responsible beginnings while always adding to it. Sure, we have an appetite for ice cream... but we also have a hunger for social justice! This is just one of the many ways Ben & Jerry’s practices social entrepreneurship and corporate responsibility. Sorry, your blog cannot share posts by email. For decades Ben & Jerry’s has been creating innovative flavors and exceptional experiences. Jostein Solheim: At Ben & Jerry’s, we don’t really have a [corporate social responsibility (CSR) program]. This article by Rosemary Couture appears in the May 2016 print edition of Valley Business Report. This business could have released a transparent, yet biased report, on all the positive impacts and came out looking like a hero. This model works, argued Rob Michalak, Ben & Jerry’s global director of social mission, when he spoke to Johnson students at the Breazzano Center Sept. 25 at the invitation of Johnson’s Sustainable Global Enterprise Club. Eventually Ben & Jerry’s became a business with $2 million in sales, and the founders were appalled. Ben & Jerry’s is currently organized as an autonomous subsidiary of Unilever, which has dozens of subsidiaries worldwide. What most ice cream lovers may not realize is that Ben and Jerry’s is one of the first companies to put a strong emphasis on the importance of being ethical and socially responsible. Ben and Jerry’s heads community based projects, one of which is called the Vermont Dairy Farm Sustainability Project. Identify the strategy used by Ben & Jerry’s. They set a minimum purchase price of $125 and raised more than expected, like an early-days crowdfunding effort. Along with ice cream, Ben and Jerry’s have also become known as one of the best companies who care about the corporate social responsibility. Ben & Jerry’s Exceeding the ethics of social responsibility Ben & Jerry’s began in much the same was as any other business: with a dream. Employees aren’t the only ones to be treated well by Ben and Jerry’s. Ben and Jerry’s take social responsibility very seriously. We were becoming businessmen (writing memos, hiring and firing people). The ice cream bar boxes are made of 100% post-consumer recycled paperboard and are compost friendly (Ben & Jerry’s, 2016). In 1978, they took a $5.00 correspondence course from Penn State for ice cream making, used their $12,000 investment ($4,000 of which was borrowed), and opened their first ice cream shop in Burlington, Vermont, USA (Ben & Jerry’s, n.d., para. Mike Hayes, Integrated Marketing Specialist at Ben & Jerry’s, was kind enough to share a few of their brand-driven insights on how they use social media. Create a free website or blog at WordPress.com. This fact alone does not necessarily mean a company is being responsible for pure profit. Ben & Jerry’s Exceeding the ethics of social responsibility Ben & Jerry’s began in much the same was as any other business: with a dream. Money can be the root of all opportunity.”. From their humble Vermont start, the goal has always been to be a sustainable, ethical, and responsible company. That wasn’t Ben and Jerry’s goal, however, and it pushed forth change to accept social responsibility of societal and environmental liabilities. “We were not ice cream guys anymore. With the growing public awareness and demand about the CSR activities we at Ben & Jerry’s have taken this towards its employees and the society at large. Ice Cream Social: The Struggle for the Soul of Ben & Jerry’s. This unbiased audit contained not just the positive societal impacts, but also the negatives. This was an aspect of the Ben and Jerry’s company that most impressed me by creating a sense of pathos in their mission statement. Ben & Jerry’s was a small company whose impact was huge. Ben & Jerry’s is a company that values social justice as much as its profitability and is unabashedly progressive in its politics. Click to share on Twitter (Opens in new window), Click to share on Facebook (Opens in new window), Click to share on LinkedIn (Opens in new window), Click to share on Pinterest (Opens in new window), Click to email this to a friend (Opens in new window). We attempt to go beyond media representations as we explore the following question: Is Ben & Jerry′s Inc. a socially responsible organization? (956) 310-8953 It was about two guys, making wicked good ice cream, and setting out to change the business world. Rob Michalak has worked for Ben & Jerry’s on and off for 26 years and is now director of social mission. They admit that a commitment to social causes creates strong customer and employee loyalty. Prior to the year 2000, Ben & Jerry’s … For decades Ben & Jerry’s has been creating innovative flavors and exceptional experiences. The ingredients to their ice cream was just the start. During the Occupy Wall Street protests, Ben and Jerry’s provided protestors free ice cream and invested in fueling the protest (Taibi, 2014). Ben & Jerry's Corporate Social Responsibility Ben and jerry’s use CSR to achieve more desired goals to increase the growth of their business and also help them maintain open line communication with employees. In 1991 Ben and Jerry’s became the first publicly traded American company that offered health and other benefits to same sex partners of employees (Edmondson, 2014). Ben & Jerry's social mission seeks to eliminate injustices in our communities by integrating these concerns into our day-to-day business activities. Freelance writer Eileen Mattei was the editor of Valley Business Report for over 6 years. We form a bond with consumers based on shared values. Ben and Jerry’s corporate culture is one that focuses on the environment, its products, and people. Ben and Jerry’s Case Study: Organizational Development Intervention Analysis Introduction Warrick 2014, defines Organization Development (OD) as "the act or process of organizing, state or manner of being organized, which increases an organization’s effectiveness through planned interventions”. Their business “What Jerry and I discovered is that there is a spiritual aspect to business,” said Cohen. So seriously, in fact, that they were the first organization to release a transparent audit of the company impacts it had on society (Edmondson, 2014). The business regularly awards $1.8 million dollars in grants to eligible nonprofit organizations, nominated by consumers and approved by employees (Ben & Jerry’s, 2016). Ben and Jerry’s is a household name when it comes to ice cream. The methane digester produces energy to power the farm (Carpenter &, McCambridge, 2015). Managing Social Responsibility and Growth at Ben & Jerry’s INTRODUCTION Ben Cohen and Jerry Greenfield opened their first ice cream shop on May 5, 1978, in a converted gas station in Burlington, Vermont, investing $12,000 in secondhand equipment. When Corporate social responsibility comes up with Ben and Jerry’s we perceived to behave in social responsible manner, and dealing with the other business parties as well as internal parties. It is clear that many of these activities do not benefit their profits directly. According to a recent report from Aflac on corporate social responsibility (CSR) report from Aflac, consumers, workers, and investors are putting increasing pressure on American corporations to make meaningful contributions to the greater social good.. They determined that each part was no more important than the other, stating that it was equal and interrelated (Edmondson, 2014). The Ben & Jerry's sale is a good example of some of the ways a business owner can attempt to balance the scales between social responsibility and profit. The organization treats their customers well and supports their causes too. It is created to make employees, and employers, fe… Ben Cohen and Jerry Greenfield are well known both as the founders of the super-premium ice cream company with an array of tempting and humorously named flavors and as the founding fathers of “caring capitalism.” This case analyzes the company Ben & Jerry's through the lens of the corporate social responsibility (CSR) movement. This not only assists the farms, but  reduces the environmental liabilities of both Ben and Jerry’s and the dairy farms. Ben & Jerry’s is currently organized as an autonomous subsidiary of Unilever, which has dozens of subsidiaries worldwide. Ben and Jerry’s sets up a deconstruction program for their dairy farm suppliers, in which the organization sends their dairy waste from the Vermont plants back to farms (Carpenter &, McCambridge, 2015). Ben and Jerry’s offers a number of accommodations for parents up until their child reaches elementary school age. This case study utilizes the story of Ben & Jerry’s struggles with corporate social responsibility to assist students in applying legal and ethical concepts to practical business situations in an international context. One way in which I thought Ben and Jerry’s most displays corporate social responsibility to the world around its company was their dedication to fair trade. One customer had wrote into Ben and Jerry’s, complaining that the brownies in the ice cream he bought were powdery and dry. 3). This bakery produces the brownies used in several of their flavors (Taibi, 2013). The strongest tool of business is its voice, Cohen said, but he deplored that many large. The very fact that this organization was founded on the philosophy of the movement Ben and Jerry’s put into motion, shows that their passion is about the responsibility and not the money. The statement is as follows, “Make the world’s best ice cream, Pursue progressive social change, and Provide fair compensation to employees and shareholders alike” (Edmondson, 2014). In the company’s mission statement, it is clear that Ben & Jerry’s has a mission focused on public awareness, responsibility and improving the quality … Ben & Jerry’s is a company that values social justice as much as its profitability and is unabashedly progressive in its politics. This brand boasts delicious concoctions of toppings and ice creams that possess creative and entertaining flavor names. Ben & Jerry’s Corporate Social Responsibility. Over 70,000 postcards are sent to Congress concerning kids and other national issues. They roam the country espousing social responsibility, although many assert the greatest good a business can do is to provide good jobs and secondarily support community causes. Rob Michalak has worked for Ben & Jerry’s on and off for 26 years and is now director of social mission. As a business we strive to create a world where everyone gets a 'fair slice of the pie', and use the voice and programmes at the heart of our aspiring social justice company to make this happen. Recent The duo played all the rolls: scooper, driver, taste tester. Mike Hayes, Integrated Marketing Specialist at Ben & Jerry’s, was kind enough to share a few of their brand-driven insights on how they use social … There is also a code of conduct the company requires all suppliers to operate within (Ben & Jerry’s, 2016). Grant requests poured in, and unmet human needs multiplied. This program prohibits farmers from using artificial growth hormones, ensures cows are free to graze, and even implements a policy that cows get massaged on a regular basis (Taibi, 2013). Managing Social Responsibility and Growth at Ben & Jerry’s INTRODUCTION Ben Cohen and Jerry Greenfield opened their first ice cream shop on May 5, 1978, in a converted gas station in Burlington, Vermont, investing $12,000 in secondhand equipment. “We felt like our business was becoming a cog in the economic machine. info@valleybusinessreport.com, Copyright © 2021,  Powered by Amplify media + marketing. corporations use that voice only in their self-interest. Change ), You are commenting using your Google account. 12 Jul 2018 --- US iconic ice cream brand Ben & Jerry’s has come under attack from the Organic Consumers Association (OCA) which has filed suit against the Unilever-owned company over deceptive marketing allegations. But that balance isn't just one side versus the other. They sold 50 gallons of ice cream daily in the summer. But as unevolved children of the ‘60s, Ben and Jerry cling to the mantra that all businesses (other than theirs and an anointed few), big and small, are by nature evil or at least amoral. This was an aspect of the Ben and Jerry’s company that most impressed me by creating a sense of pathos in their mission statement. Edmondson, B. Ben and Jerry’s took their packaging into consideration when it comes to being green. This project supports the safeguarding of water quality from dairy farm by-product (Ben & Jerry’s, 2016). Fill in your details below or click an icon to log in: You are commenting using your WordPress.com account. Ben & Jerry’s is a company that behaves in a socially responsible manner. Back in the early ’80s when CSR (corporate social responsibility) was still on the rise, Ben Cohen dubbed the phrase, “Caring Capitalism.” Both Ben Cohen and Jerry Greenfield remain local Vermont and global heroes for their outstanding community activism. In order to gain this stature, a company must pass rigorous standards consisting of social responsibility, environmental performance, accountability, and transparency (Carpenter &, McCambridge, 2015). They buy coffee directly from a coffee co-op in Mexico and wild blueberries harvested by a Maine tribe. Successful companies such as Body Shop, Stonyfield Farm or Ben & Jerry’s have been establishing strategies which main focus relies on Corporate Social Responsibility and appreciated CSR as a business driver. The Harlingen resident is the author of five books: Valley Places, Valley Faces; At the Crossroads: Harlingen’s First 100 Years; and Leading the Way: McAllen’s First 100 Years, For the Good of My Patients: The History of Medicine in the Rio Grande Valley, and Quinta Mazatlán: A Visual Journey. In July 2017, OCA reported that 10 of 11 samples of Ben & Jerry's ice cream they tested came back positive for glyphosate, the active ingredient in Monsanto's Roundup herbicide, and/or its main metabolite AMPA. Ben and jerry’s take on corporate social responsibilities or in more simple manner of CSR is taking action to achieve more desired goals to expand their business growth and also maintaining open line communication with employees to gain a better outcome. Port of Brownsville Supports Wetlands Restoration, SUBSCRIBE TODAY TO RECEIVE 12 PRINT ISSUES MAILED TO YOU FOR ONLY $30. “Business has become the most powerful force in our society,” supplanting religion and government. This can be seen by the self-check stress system all employees have access to (Ben & Jerry’s, 2016). In the winter, they had to diversify and began delivering their ice cream to restaurants and small groceries, soon expanding into neighboring states and fighting off national brands. These local farms include some of their own suppliers, but is not solely based on their suppliers alone. He says that the company is having a bigger impact than before because of its increased size. The company created pint packaging that reduced negative impacts on the environment. Ben and Jerry's certified as a socially responsible business. Ben & Jerry’s rags-to-riches story, as told by Greenfield, is spell-binding. Speaking in Edinburg at the UTRGV Distinguished Speakers series on the “Entrepreneurial Spirit, Social Responsibility and Radical Business Philosophy” the duo riffed on their book Double Dip: How to Run a Values-Led Business and Make Money, Too. 6 The fan favorites Phish Food, Half Baked and Americone Dream are just a few examples found to contain glyphosate or its metabolites. A thorough search on Ben and Jerry’s reveals that the company has not been involved in any incidents where the moral, ethical, and social responsibility of the company was in question. With its emphasis on economic and social responsibility, Ben & Jerry’s is a good company to work for, she said. The company offers extensive leave for childbirth not only for women, but also for men (Ben & Jerry’s, 2016). Mercedes, TX 78570 3). Ben & Jerry’s has set up a charitable foundation to help support a variety of projects based in the markets in which it operates. Ben and Jerry’s hold a deep respect for people both inside and outside the company. One way in which I thought Ben and Jerry’s most displays corporate social responsibility to the world around its company was their dedication to fair trade. Prior to the year 2000, Ben & Jerry’s had 1,200 employees. Welcome to Valley Business Report! The OCA is suing Ben & Jerry’s Homemade, Inc., for what it calls the 'deceptive labeling, marketing and sale of Ben & Jerry’s ice cream products.' The founder of the organization that certifies businesses to be a B corporation stated, “It’s awesome to have Ben and Jerry’s join a movement they inspired and created” (Carpenter & McCambridge, 2015). This includes areas of cooling, lighting, water and waste management systems, and energy efficient technology (Carpenter &, McCambridge, 2015). The company  offered stock options to its hometown in Vermont first (Edmondson, 2014). Sign up for our weekly VBR e‑Brief newsletter to receive the latest business news, opinion, and updates from across the Rio Grande Valley. These accommodations consist of shortened work days, change of hours, shortened work weeks, and leave days designed specifically around the child’s health and childcare (Ben & Jerry’s, 2016). From their humble Vermont start, the goal has always been to be a sustainable, ethical, and responsible company. (2016). Ben & Jerry sold their company to Unilever 15 years ago but still work there, without responsibilities and without authority. Change ), Ben and Jerry’s: An Ethical and Socially Responsible Pioneer, http://bjsocialresponsibility.weebly.com/index.html, https://nonprofitquarterly.org/2012/10/29/a-scoop-of-social-responsibility-ben-and-jerrys-the-b-corp/, http://www.greenmoneyjournal.com/march-2014/ice-cream/, http://www.huffingtonpost.com/2013/08/15/ben-and-jerrys-love_n_3726083.html. In its 1999 annual report, social auditor James Heard wrote: “Ben & Jerry’s most impressive achievement regarding its social mission is the way in which it has institutionalized the company’s values into decision-making. Its strong corporate culture towards corporate social responsibility is recognized world-wide to be an example for every business. The cows from which their milk supply comes from are too! So seriously, in fact, that they were the first organization to release a transparent audit of the company impacts it had on society (Edmondson, 2014). The Brazil nuts used in their rainfor… But thinking back to 1978, when he and Cohen started the business, Greenfield sees a company with a social justice mission that was ahead of its time. The corporate culture of “Doing Good by Doing Good” and “Peace, Love and Ice cream” establish the guideposts for how employees behave in the business. To start, Ben and Jerry’s has a liveable wage policy that offers employees almost double what minimum wage is and increases with inflation in the economy (Ben & Jerry’s, 2016). Businesses have an abundance of global power and influence. The company additionally places great importance on mental health and stress. It was not our idea of a good time as children of the ’60s,” Greenfield said. It’s an integral part of our … Ben & Jerry's is more than just an ice cream company. They may be active Ben and Jerry’s take social responsibility very seriously. It doesn’t end there. Retrieved February 16, 2017, from http://www.greenmoneyjournal.com/march-2014/ice-cream/, Taibi, C. (2013, August 15). Switching into revival-preacher mode, Cohen and Greenfield asked the audience to raise their hands in support of getting corporations and their donations out of politics via a constitutional amendment. ( Log Out /  In the 1980’s, two men named Ben and Jerry decided to open up shop in Vermont, making ice cream that contained only the freshest and most natural ingredients (Edmondson, 2014). Examples of Ben & Jerry’s social responsibility activism abound in their fair-trade ingredients. They buy coffee directly from a coffee co-op in Mexico and wild blueberries harvested by a Maine tribe. Ben & Jerry's Ben & Jerry's wants to end white supremacy, among other progressive goals. “It builds incredible consumer loyalty. Ben & Jerry's is perhaps America's leading ice cream company, so it only makes sense that people would want to advertise with them. The company has a program named the Caring Dairy Program. Learn about Ben & Jerry's values, corporate social responsibility, company mission, and the commitment to linked prosperity & sustainability. Post was not sent - check your email addresses! The company responded not only by replacing that product, but by inviting the customer to tour the ice cream factory for free (Taibi, 2013). In 1978, they took a $5.00 correspondence course from Penn State for ice cream making, used their $12,000 investment ($4,000 of which was borrowed), and opened their first ice cream shop in Burlington, Vermont, USA (Ben & Jerry’s, n.d., para. Ben and Jerry’s operates wellness centers on their campuses, staffing medical and mental health doctors full time (Ben & Jerry’s, 2016). The organization has an impeccable record of meeting social responsibility goals evident by its commitment to donating a minimum of $1.1 million annually of pre-tax profits to philanthropic causes to help improve the quality of life domestically and globally (Ben and Jerry's, 2010). We wanted to get out.”  Then a friend suggested, if they didn’t like the way business was run, they should change it. It’s an integral part of our business model itself. They felt that because their community supported their growth from the beginning, they should be the first to benefit from the success of the business, prior to public offering (Edmondson, 2014). This exploration includes a description of the concept of corporate social responsibility, and an investigation of some specific actions by Ben & Jerry’s to ascertain whether or not these actions are indeed socially responsible in nature. And it’s not all going to be about new flavors. Employee benefits include access to the wellness center. Overall View on Corporate Social Responsibility "There's a whole lot of cause-related marketing out there, which I'm not a big fan of. 2. Ben and Jerry’s was founded in 1978 in Burlington, Vermont, where the headquarters resides today. It's like sliding a dimmer switch as opposed to an on-off switch. Unilever will have to find such stockholders, or educate them, or do the right thing in spite of them. — to find the CEOs had high ethical standards,  didn’t exploit their workers, their communities or the environment, and supported worthy nonprofits. Ice cream appeals to just about every demographic and the clever names and descriptions of each of these ingenious Ben & Jerry's crossovers ensures that both the young and old will dig them. This is a prime example of pioneering an ethical culture within a company, as 1991 was not a time of great acceptance. The brownies in one flavor are purchased from a Bronx bakery that employs ex-cons and former drug addicts. Start the New Year off with Charming Picnics! And wholesome ice cream company has used social media makes it official brands out of water..., You are commenting using your Facebook account profit made and the founders were appalled oftentimes be ignored to! 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It 's like sliding a dimmer switch as opposed to an on-off.... Autonomous subsidiary of Unilever, which has dozens of subsidiaries worldwide as 1991 not! Publication is to provide local pro-business news for Rio Grande Valley business Report society, Cohen... Improvements made for lives in the summer also for the environment as well edition of Valley business Report charity!