After that, refresh the Preview and Debug mode, refresh the web page that you’re working on and click a link once again (if it opens in the same table, also hold the CTRL or CMD keys pressed while clicking). Then enter the following settings: You can change the Percentage threshold to anything you like, just separate them with a comma. Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications. A video player can be embedded on another page. If you want to use other GA features, like custom dimensions, cross-domain tracking, you’ll need to do additional configuration in the GA Settings Variable. Even though the bounce rate as a metric is not too valuable, it sometimes may give us a bit of additional context (if your setup is correct). With GA Settings Variable you’ll be able to reuse the same GA settings in multiple Google Analytics tags. Since we are interested in tracking successful registrations, we need to instruct GTM that registrationComplete events are important to us and we wish to use them as triggers. For example, an interesting data point would be the “topic of the document”. Google Tag Manager helps make website tag management simple with tools & solutions that allow small businesses to deploy and edit tags all in one ... auto-event triggers, and a user-friendly interface to help you manage your tags. The first large section of this tutorial has almost nothing with GTM. However, sometimes you might get stuck when your event tracking is just not working. But don’t worry, here are the most common issues that I’ve noticed when someone says that event tracking is not working for them. Tracking Google Analytics Event is a three-step process: First Step. But if you take a look at the aforementioned example, 50% does not mean a thing. 'event_category': 'Widgets', Note(1): replace ‘yourdomain.com’ by your website name. This tag is used to send event tracking data (Event Category, Event Action, Event Label and Event Value) to Google Analytics. Disable single Google Tag Manager Container? It can enhance your goals, conversions, and reporting in ways you only wish you could have before. If you can’t find a unique class name then ask your developer to add the ‘ID’ attribute with a unique value. And when those events are sent to GA, you’ll have a report like this: Much better right? Note(2): Make sure that the ‘check validation‘ option is checked. No, you do not have to use GTM to track events. More GTM event tracking examples? Complete that specific interaction (e.g. This expert guide will teach you how to leverage the knowledge of maths and statistics in order to accurately interpret data and take actions, which can quickly improve the bottom-line of your online business. So if you want to track scrolling, that’s fine. Password:
). Step-5: Create a new tag with following similar configuration which can send clicks on the tracked image link to Google Analytics as an event: Tag Name: Send clicks on the image to GA as event, Firing Triggers: Check for link clicks on image. I have used ‘Page Path’ as the event label so that in my event tracking reports, I can see the page on which the button was clicked. In GA, you see that the session duration was 0 seconds, Section 2 is about tracking events with the standard GTM functionality (and will also mention some custom auto-event listeners that you can implement all by yourself), Section 3 is about cooperating with a developer and asking him/her to push the event data to the Data Layer. The last thing to do is call the Google Analytics event tracking code. Enabling this option will let you access the Google Analytics Tracker object from an external script. Step-2: Create a new tag with the following configuration which send clicks on external links to Google Analytics: Tag Name: Send Clicks on external links to Google Analytics, Firing Triggers: Check for clicks on External links. There are external links and downloaded file events that are being tracked automatically. Click New Tag in Google Tag Manager. If you use Google Tag Manager to manage your tags, read the Analytics Events tag setup guide. then you need to set the ‘Trigger Type’ to ‘Click All Elements‘: In GTM, if you want to track any HTML element other than a link, then you set the ‘Trigger Type’ to ‘Click All Elements’. Success! The next step in this workflow is to update our trigger (to make it more precise). By default, Google Tag Manager tracks all events and page visits on your web property automatically. February 16th, 2016 by Dario Zadro in Data & Analytics, Tutorials. But sometimes you, Either you need to find the access to add tracking code to the inside of the iFrame (if you’re working with a 3rd party vendor’s iframe, the chances of success are quite low), Or to use Google and find — maybe someone has written a guide about it. Unfortunately, it won’t. I guess I need to do it with Data Layer push, but that us beyond me. You can track Google Analytics events via Google Tag Manager by creating a Google Analytics tag of type ‘Event’ and then creating a specific trigger to track specific time of users’ interactions (like PDF Downloads, image link clicks, button clicks, form submissions, form fields, video watching, scrolling, external link clicks etc. Now go to the Data Layer tab (while Link Click event is still selected). Analytics Mania - Google Tag Manager and Google Analytics Blog |. A fresh marketer is not very experienced with Google Analytics but wants to track what visitors are doing on his/her website. When I look at the events, I only see the last 30 minutes. In other words, what is the possible value of that particular event (e.g. Tag setup (web) If you have not already added the basic Analytics tag, do this first. I’ve seen some marketers “adjusting” bounce rate just to make things look prettier (e.g. The actual implementation depends upon how your form has been set up, which fields it has got, and the technology behind it.